invest together opportunity

Lealzy

The First And Only Platform Focused On Keeping Business Local Where Small Businesses Help One Another And Patrons Are Rewarded For Positive Behavior

Can You Imagine A New Currency For Only Small Businesses Where Credit Card Transaction Fees Are Cut In Half AND Your Client, Customer, Or Patient Is Given Rewards For Positive Behavior That Can Be Used At Any Local Business So Everyone Wins?
Category

Platform

Capital Raise Start Date

January 1, 2021

Valuation

$2,500,000

Deal Structure

$250,000 For 10% Non-Voting Stock

Current Amount Rised

$30,000

Minimum Investment

$ 10,000

Investment opportunity brought to you by CILA Labs. Investment opportunity is in Lealzy exclusively. This is not an offer to sell securities. An offer will only be made through the Subscription Documents.

Why Lealzy?

Lealzy has a very bold and audacious mission to serve 5,000,000 small business owners by empowering patrons to stay local and stay small with their spending. By combining a reward management platform focused on positive consumer behavior, with a more advantageous currency for businesses that cuts merchant processing fees in half, and intelligent local network builder to facilitate win-win local business relationships, Lealzy will revolutionize earning potential and FUN for millions of businesses from around the world. 
Demo / Product Intro

The Problem

There happen to be a variety of challenges, but the most significant is that local small business owners are at a disadvantage and COVID-19 has reinforced this extraordinary uneven playing field.
Shutting down the local hardware store instead of Home Depot…
Closing the local convenience store instead of Walmart…
Making local gyms shut their doors instead of Target…
We don’t know about you, but this feels and is extremely unfair so instead of complaining about it, let’s solve the problem together. Continue reading to learn about THE solution…
But outside of the uneven playing field, reward systems are missing in over 99% of businesses which is a massive issue for small businesses as loyalty programs reward positive behavior like referrals, purchases, on-time appointments, reviews, gift certificates, milestones, birthdays, etc.
In addition, there is no simple mechanism for businesses to support other local businesses which means that WIN-WIN outcomes take too much effort and almost never materialize.
AND, credit processing fees are pretty darn substantial for small businesses, but what are they supposed to do about it?
Well, we have an answer to all of these challenges and more...

The Current Solutions 

The reward software market has options, but none of the options are leading any of the optimal outcomes which are…

  • Stay Local, Stay Small
  • Rewarding MANY positive behaviors
  • New Currency
  • WIN-WIN for businesses helping one another
  • Massive savings on merchant processing fees
  • Etc.

The current reward platforms track points mainly for referring, sharing on social media, and reviews.

For example, one of the dominant players is Perkville which is mainly for the health industry. The platform appears to be pretty easy for the end user and it allows people to earn points that they can then use in the business that issued the points. This is a pretty standard rule in the reward industry that Lealzy plans to disrupt with their Stay Local, Stay Small community points platform.  

Outside of Perkville, there are only a handful of other smaller options that have a fairly rudimentary feature set including SpotOn, and ReferMyBiz.
The only solution that many business owners are using to track and issue rewards is what we call a piece of paper and a pen. YES, businesses that recognize a loyalty program is valuable are literally keeping track on a legal pad and the really technical business owners are using a spreadsheet. Another form of this manual process of using a legal pad is utilizing a punch card, which customers misplace, forget and does not provide a memorable or remotely convenient experience.

All kidding aside, there is a complete blue ocean for Lealzy to dominate which will radically impact small businesses owners and how they operate. 

Lealzy Will Change The World Of Customer Loyalty

There are currently 77,000,000 businesses globally and 99% don’t have any reward or loyalty system which is a massive miss, but we get it. What currently exists on the market is suboptimal and measuring positive behaviors with a pad and pencil is impossible.

Lealzy is not only making it easy to deploy a reward system, but it’s also soooooo much more than a reward system.

First, it’s FREE and it will actually save you money by creating a new currency that cuts your merchant processing fees in half.

Second, it empowers patrons to Stay Local and Stay Small.

Third, it allows patrons to use their points in any local business that is part of the HUB.

Fourth, it motivates positive behaviors for your business.

Fifth, it dramatically increases retention, repeat purchases, goodwill, and overall sales.

And there are MANY other reasons why Lealzy will change the game for small businesses.

Lealzy has a very bold and audacious mission to serve 5,000,000 small business owners by empowering patrons to stay local and stay small with their spending. By combining a reward management platform focused on positive consumer behavior, with a more advantageous currency for businesses that cuts merchant processing fees in half, and intelligent local network builder to facilitate win-win local business relationships, Lealzy will revolutionize earning potential and FUN for millions of businesses from around the world. 

Let’s look at a use-case so that you can better understand the power of Lealzy.

Use Case #1:

Bob refers a patient to his Dentist who is part of Lealzy

Dr. John Doe has already integrated Lealzy into their POS system and because of the referral, Bob will get 50 points that he can use within the dental practice OR at any local business of his choice. A point is equal to a dollar and Bob decides to use 5 of his points to purchase a cup of coffee from a local coffee shop.

The coffee shop is excited because it got a new patron and a sale and the merchant processing fee from Lealzy is ½ what the coffee shop typically experiences and the dentist is happy because he was able to purchase the coffee for this patient and Bob is happy because he got free coffee.

In this scenario, $5 is automatically deducted from the dentist to pay for the coffee but the dentist is happy to do this because he issued the points (which have a monetary value) and his only focus is to make his patient happy for the referral.
Without Lealzy
With Lealzy
  • NONE of this is possible
  • All of this is possible
  • Points are not issued
  • Stay Local, Stay Small for the WIN!
  • Gratitude is not given
  • Dentist is happy
  • Coffee shop does not get a sale
  • Patron is happy
  • Patient does not get a coffee
  • Coffee shop is happy
  • Dentist does not get a smile
  • Lealzy made the process a click of a button
This use-case only represents the tip of the iceberg. There are 1,000’s of other scenarios where Lealzy will make a massive impact by incentivizing patrons to Stay Local and Stay Small. Plus, it’s FUN! The businesses involved are having fun, the patrons are having fun, the community is having fun and...

EVERYONE wins with Lealzy...

Business 1

Reward positive behavior.

Patron

Got points they can use anywhere.

Business 2

Got a sale and ½ the merchant processing fees.

Lealzy WINS

When points are issued and then used, Lealzy collects a 2% transaction fee which is why the company has such strong financials.

Ready To Apply To Invest In Lealzy?

Apply to be an investor today and not only receive equity in an innovative early-stage tech company, but also gain the opportunity to be an influencer in the very company itself as it's built from the ground up. Get a taste of the behind the scenes, become a beta tester in our MVP, and much much more!

Product Details

Lealzy will become The First And Only Platform Focused On Keeping Business Local Where Small Businesses Help One Another And Patrons Are Rewarded For Positive Behavior. Since we take a 90-120 day to MVP (Minimal Viable Product) approach to software development, here’s the product details for phase one:

  • Mobile and Desktop application
  • Integration into POS software
  • Scan to Pay your bill
  • Scan to Redeem your reward
  • Pre-load your reward redemptions for speedy checkout
  • Simple onboarding to set your loyalty rules
  • Ability to add other businesses to your HUB
  • Geotagging to Stay Local and Stay Small
  • Track and redeem reward points
  • Administer reward points manually or setup triggers
  • Profile setup pulled from social media platforms or created natively
  • Email, text, and in-app communication
  • Rating system for the connection with notes
  • Integration into bank accounts
  • AI Driven Gamification
  • Affiliate tracking for growth acceleration

These feature requirements for an MVP launch  will lead to a quickstart as we are solving the many of the most pressing challenges that small businesses face.

Economic Model

The economic model for Lealzy is fascinating and we hope it blows your mind the same way it has blown our mind. 

The plan is the following…

Lealzy is FREE! Yes, it's a reward platform that has no monthly fee to the end user and we will create a viral initiative that spans the world in order to reach 5,000,000 businesses across all different industries. 

So, you are probably wondering, how does the company survive?

Well, we won’t just survive, rather we will THRIVE as we charge a 2% transaction fee on the issuance of reward points and on the usage of reward points to the business. This transaction fee is ½ of what credit card processing companies charge so the business is highly motivated to use this new currency instead of credit cards.

Since the platform is free, we will scale very quickly with the number of small businesses using Lealzy which will directly correlate with very very strong financials. 

For the record, these are extremely conservative estimates where 100 credits are issued each month by each business - we expect this to be well over 1,000, but wanted to keep the numbers more realistic as you are making an investment decision.  

Below you will see a financial forecast snapshot based on a Launch Date of May 1, 2021 and an Exit Date of December 2024.

We intend to pay quarterly distributions of 10% above tax distribution once we have a bank balance of 120-days of operating expenses. 
To see a full financial forecast, please click here.

*In our Plan For Exit section, you will see the intention for Lealzy.

Ready To Apply To Invest In Lealzy?

Apply to be an investor today and not only receive equity in an innovative early-stage tech company, but also gain the opportunity to be an influencer in the very company itself as it's built from the ground up. Get a taste of the behind the scenes, become a beta tester in our MVP, and much much more!

Go To Market

The opportunity for Lealzy is rather extraordinary because every small business will benefit from becoming part of the HUB and they have ZERO risk or exposure by doing so. This disruptive business model creates a WIN-WIN-WIN-WIN for every party involved…

WIN for the local business
WIN for the patron
WIN fo the community
WIN for Lealzy!

And the market size is off-the-charts!

Just take a look at some of these statistics...

Global Small Businesses: 70,000,000
US Small Businesses: 30,800,000
BNI: 270,000 members
US Chamber Of Commerce: 3,000,000 members
National Association of Realtors: 1,400,000 members

We have a variety of ways to reach the market which includes partnering with various associations and existing networks, viral initiatives to join the HUB, education around why rewards matter, and an initiative with some of the networks listed above to Stay Local, Stay Small.

We believe in NOT spending money on marketing (aka expensive ads) to market and instead focusing on relationship capital. Our go-to-market strategy will be to enroll industry leaders, experts, and existing networks into the process of bringing Lealzy to the world with an aggressive affiliate program. 

We already have a very large list of extremely strong relationships which are eager to share Lealzy, PLUS, we will invite you to participate in our Go-To-Market meetings which are always exciting and inspiring. 

Plan For Exit

One of the early exercises that we deploy when launching Lealzy is our plan for exit which consists of answering four specific questions. Please note, this is not a guaranteed outcome, we have no crystal ball, and you should not base your investment decision on the answers to these four questions. 

BUT, this exercise is just an example for you to see that our vision is to build, scale, and sell Lealzy within a relatively short period of time in order to create a liquidity event for all shareholders. 

Who will buy Lealzy?
Stripe

By when?
December 31, 2024

How much?
$1.5 billion

Why?
We will have 5,000,000 small business owners on the platform with Monthly Recurring Profit of nearly $10,000,000 and accelerating VERY quickly. 

Once again, this outcome is not guaranteed and instead it’s an exercise of intention so that we have a clear target to strive for and all shareholders can rally their energy around making this vision a reality. There are risks associated with any investment you could make. For more information about the description of Risks associated with an early-tech investment, please click here.

Use Of Funds

Lealzy is raising a $250,000 with a $10,000 minimum investment in our angel round. Your investment will be made directly into our LLC and in exchange you will get non-voting stock in Lealzy. 

This value of the company at $2,500,000 which is a very fair valuation based on the limitless scale potential and the massive problem that Lealzy will solve. Since our Co-Founder is CILA Labs, the full $250,000 will fund at least 6-9 months of operating capital to build the MVP, go-to-market, and scale. CILA operates at cost for Lealzy and is 100% aligned with the outcome of build, scale, sell.

The Co-Founder of Lealzy, Luke Santamaria, has quit his full-time job and is going 100% all-in on Lealzy. With a baby on the way and being a one-income household, Luke will be taking a small officer salary of $5,000/month. Luke has also invested $30,000 to kickstart the build. 
The use of the $250,000 will be broken down in the following way:

  • $25,000 Branding and Website Development
  • $150,000 Web and Mobile App Development
  • $75,000 Go-To-Market (Sales/Marketing/Customer Support/Administrative and General Expenses)

The development team will consist of approximately 15 people including the following roles:

  • 1 Lead Engineer
  • 1 Product Manager
  • 1 System Admin
  • 4 Backend Engineers
  • 1 Quality Assurance
  • 1 UI/UX
  • 1 Themer
  • 4 Frontend Engineer 
  • 1 Mobile App Developer 

The sales and marketing team will consist of 4 people:

  • 1 Marketing Strategist
  • 1 Copywriter
  • 1 Graphic Designer
  • 1 Customer Happiness Specialist

The day-to-day operations of the company will be the responsibility of Luke Santamaria and CILA Labs.

Ready To Apply To Invest In Loyalty Bucket?

Apply to be an investor today and not only receive equity in an innovative early-stage tech company, but also gain the opportunity to be an influencer in the very company itself as it's built from the ground up. Get a taste of the behind the scenes, become a beta tester in our MVP, and much much more!

Our Secret Weapon

CILA Labs is investing more and taking more risk than any other party for Lealzy which is a HUGE opportunity for you.

CILA takes responsibility for the major six functions of all portfolio companies…
1 - Build the product
2 - Go-To-Market
3 - Limitless Scale
4 - Financing
5 - Team Expansion
6 - Exit
The reason this matters is because the only way CILA makes money is if YOU make money.

All of the above is performed at COST and CILA is highly motivated to hit cash flow positive as quickly as possible and then prepare for an exit within 1-5 years. 
In addition, CILA has the track record and resources to do what has NEVER been done in the space of technology.

With an India Development Team that is top in the country that is scaling with 25 new hires a week, combined with a management team that has a deep understanding of how to build companies for significant financial exits, and a cost structure that can’t be beat because everything is done at cost - the likelihood of success is as high as you can find anywhere and this is because of our secret weapon…

CILA Labs!

The CILA Labs Method Will
Support Lealzy

Create

Phase One of the CILA Method is extremely exciting for everyone involved because this is where we act like everything is possible and we document every detail that comes to mind for the product that we are about to build.

Innovate

We are now going to innovate which means we will have the CILA development team structure a 30-60-90-120 day plan to build an MVP (Minimum Viable Product). In order to achieve this milestone, we must step into the world of innovation where we begin to simplify the first version of our product in order to deliver on time, get meaningful data, and generate cash flow to fund ongoing development. Phase two is the most critical step in the CILA Method.

Launch

There are not many rules at CILA, but one of the most prominent other than LIVE WITH INTEGRITY is to attempt to LAUNCH within 90-120 days of the first line of code being written. This is absolutely essential so that no product is overdeveloped and this launch fast approach will enable us to collect the appropriate data to see if we are on the right track or if a pivot is needed. Plus, the goal is that by day 90 post launch we are able to continue funding the company through cash flow.

Accelerate

We have a core belief at CILA which is rapid acceleration and the most effective way to achieve this outcome is through the deep levels of relationship capital we have established over the years of “doing the right thing.” We believe that every business is one relationship away from a positive explosion and we seek to find this relationship as quickly as possible so that we can dramatically accelerate the growth of the new company and product. 

Timeline 

We are ready - are you?
*This is our goal and it should not be looked upon as a guarantee, but rather our deepest desire and intention.

Ready To Apply To Invest In Lealzy?

Apply to be an investor today and not only receive equity in an innovative early-stage tech company, but also gain the opportunity to be an influencer in the very company itself as it's built from the ground up. Get a taste of the behind the scenes, become a beta tester in our MVP, and much much more!

Meet The Team

Luke Santamaria
Co-Founder
Luke is the co founder of Lealzy, a tech startup looking to disrupt the small business rewards and payment industry. He began his career as a treating Physiotherapy practitioner before moving into a management role for a Physiotherapy company which involved aspects of business development and strategy to help progress the growth of the business.

Luke has always had a passion for small business and helping assist small business owners achieve growth in their relevant industries. He holds a keen interest in technology and its impact on the economy, particularly from a small business perspective. Seeing how referrals could help business owners find more customers and build loyalty in his own practice was the driving factor for Luke to initiate the idea for Lealzy. 

Luke is driven by his passion for innovation and making an impact on the world in a positive manner. Having founded his own startup business The Sweet Spot Club Hire in 2017, Luke gained valuable knowledge and insight into the commitment and desire required to make a startup business successful and thrive. 

It is Luke’s mission to leave the world with a legacy that leaves an important imprint on the small business community, in whatever capacity that may be.

CILA Labs

CILA Labs Is Disrupting The Software Industry By Offering Development At Cost Plus And By Deploying Radical Transparency
We strive to be more than a technology incubator.
We intend to BUILD technological ideas for non-techy entrepreneurs.
​Literally, we are assembling the RIGHT team for each portfolio company so that their idea becomes our reality.

AND, we do this AT COST plus!

Thank You - Thank You - Thank You!

Hello Potential Angel Investor,

We are honored that you have made it through our investor opportunity page.

Lealzy is one of those tech products that you would probably USE if it existed right now which is why we invite you to own it with us. 

By making an investment in our Angel round, you will be at the ground floor of building the most disruptive technology in years for small business owners. The concept of building a reward protocol in a small business is very common because it offers the opportunity to honor and acknowledge positive behavior, but when you pair this with the ability to issue points that can be used within the local community AND you create a new currency which cuts merchant processing fees in half - you are looking at a legendary opportunity for you, our founders, and most importantly - the world! 

We are taking a tried and true business growth strategy and pairing it with simple technology to create a better experience for 100% of the people involved.

We hope you understand and can see the vision of what Lealzy will produce in the world and we would be honored to call you our partner on this journey.

Once you invest, you will be invited to our private membership section inside of ChangeMaker Ventures, demo days, go-to-market meetings, and most importantly - your voice will be heard!

Whether you invest $10,000 or $100,000 or $250,000 we will consider you a partner and we will be honored to lock arms. 

TOGETHER, We Achieve More!

Questions

We are honored and excited that you are interested and VERY enthusiastic to get you involved in our Angel Investor Round.

If you have specific questions, we would LOVE to hear from you and we will be happy to schedule a call as well.

Please complete the form below and a member of our team will be in touch shortly.
PLEASE NOTE: This is not an offer to sell securities but only an invitation to Accredited Investors who are interested in receiving more information about Lealzy. An investment in Lealzy can only be made by means of the completion, delivery and acceptance of the subscription documents. The forward-looking statements and financial projections contained in this presentation are expressly qualified by the description noted in the attached link - "Legal Disclaimer".

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